Jim Moir -
Senior Research Director

Jim Moir joined Lang Research in 2001 as Senior Research Director while pursuing a Master's degree in Geography at York University. Prior to joining Lang Research, Jim was a Project Director and Research Associate at ComQUEST Research, Westmount Research and Environics Research Group.

He has directed custom research projects in a variety of sectors, including publishing, financial services and energy. His areas of research specialization are program evaluation, customer satisfaction and service quality, polling and public affairs, and employee surveys. While at ComQUEST Research, Jim also directed CyberTRENDS, a syndicated, quarterly survey on the Internet usage, behaviours and attitudes of Canadians.

Jim is a Professional Member of PMRS.

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